Ketchum

  • Vice President, Account Director (Snacks & Beverage)

    ID
    2019-10353
    Category
    Food
    Location
    US-NY-New York
  • Overview

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    Our agency is seeking a VP, Account Director for our New York office.  We’re in need of someone who’s strategic, creative, collaborative and fun, but also detail-oriented. We like unicorns. And fun.

     

    This is a truly awesome opportunity to lead a high profile, long-standing and award-winning client. We’re looking for an exceptional account director who can run multiple brands, is strategic, can sell in a program and inspire a team. Someone who likes to take strategic ownership of the work they do, the type of person who can rattle off countless big ideas in the morning and then roll up their sleeves and write messaging and pull together a baller presentation in the afternoon. Someone who is never too busy to carve out time to teach and mentor staff. A strong leader.

     

    We are more than just a marketing agency. We change the game with every campaign we touch for our clients through innovative and out the box ideas we manifest. In a culture, which is fast moving, fun and collaborative; we are seeking only those who can inspire others, who are fearless and consider themselves one of the best in the business. Is that you?  If so, stop reading and start applying.

    About the Job

    • Serve as senior agency contact to a large account with multiple brand programs and projects; lead and direct all program efforts to client satisfaction; bring a value-added approach to all issues and projects.
    • Grow strong relationships with senior clients and become a trusted advisor by solving problems, offering meaningful counsel and delivering valued results.
    • Exhibit strong interest and/or skills in pop culture, entertainment and music industries
    • Have a strong understanding of influencer marketing
    • Oversee programs that drive earned media, digital, social and influencer engagement.
    • Provide creative guidance, ideas, and big picture thinking that will help drive news worthy concepts and generate conversation
    • Deliver strategic, engaging, and persuasive presentations to effectively articulate ideas to clients, colleagues, and others.
    • Design and implement strategic programs and solutions, anticipating and alerting teams and clients to trends.
    • Use metrics and analytics to build business case, provide insight and counsel to clients.
    • Lead projects from concept/planning through to evaluation. Encourages effective delegation of project deliverables. Ensure projects are completed on time and on budget.
    • Manage account financials including accurate budget creation, allocation, and control. Ensure budgets are accurate when presented to clients; manage our scope of work to those budgets and the budget tracker to ensure we stay on track.
    • Build and present concepts and programs for clients and new business opportunities and effectively counsel and sell social and digital media concepts to clients.
    • Demonstrate strong quantitative and analytical abilities to define measurable objectives assess campaign metrics, and reports.
    • Welcome debate and encourage constructive criticism. Communicate clear, progressive direction.
      Build, lead, and develop engaged and dynamic teams.
    • Foster respect and collaboration within the team and/or agency partners. Identify issues within the team and drive to resolution.
    • Problem-solve at highest level.

    IND13  #LI-ML

    Qualifications

    Any combination of education and experience providing the required skills and knowledge for successful performance would qualify. Typical qualifications would be equivalent to:

    • At least 10+ years of marketing, PR or advertising agency experience mandatory. 
    • Must have proven experience developing and leading integrated campaigns for big, well-known brands.
    • Proven track record of happy clients AND growing business.
    • Direct experience in building and managing teams; proven experience developing best practices and must be solution oriented.
    • Actively participates in professional and community networks within the marketing/PR industries.
    • Willing to travel and work afterhours client events.

    About Ketchum

    As a global communications consultancy with 90 plus years of experience, Ketchum is a trusted partner who is equal parts creative and analytical. Ketchum is a place where all perspectives and points of view are welcome and encouraged. We are a collection of communications specialists, content creators, creatives, researchers, data analysts, media pros, digital strategists, issues and crisis counselors, and tech nerds. And we love when those worlds collide to create the very best teams and solutions for our clients. We work with the world’s leading brands, emerging start-ups, and everything in between. We are beyond proud to have created some of the most celebrated and award-winning campaigns in our industry. We’re just crazy enough to think we can impact the world – and how it responds to ideas – through communication.

     

    We encourage our employees to be curious, brave, inspiring, and a force for good. Let’s talk. Come belong at Ketchum!

     

    What we offer

    • Robust benefits program 
    • Generous time off policies 
    • Retirement program with company match 
    • Workplace flexibility 
    • Business casual dress code 
    • Workplace and off-site social gatherings 
    • Yoga @ work 
    • Professional learning and development opportunities 
    • Tuition reimbursement 
    • Paid maternity/paternity leave 
    • Transit benefits  

    Interested?  We’ve got an opportunity for you.

     

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