Account Executive, Food & Wellness

ID
2017-9134
Category
Food & Nutrition
US-NY-New York
Position Type
Full-Time Salary

Overview

Ketchum Join Us Banner for portals JAN 2016

Ketchum’s New York office is looking to add an Account Executive to their dynamic Food & Wellness team. This is a tremendous opportunity to work on high profile accounts, where your work makes a direct impact on our client’s success. Ketchum is an agency that’s committed to the development of its people, and we’ve created a culture where our people are energized to deliver highly creative, media-savvy and results-oriented work for clients. Our ideal candidate would be a proactive, self-starter with a passion for food and wellness.

About the Job

  • Assist in fostering client-agency relationship to build trust and become a valuable resource to the client
  • Continually build understanding and knowledge of clients’ business and competitive environments; apply this information in preparing and presenting strategically focused programs and recommendations
  • Act as key project manager and contact to clients, continually fostering client-agency relationship to build trust and become a valuable resource to clients
  • Play a key role in account activities including special events, media relations, program implementation, etc.
  • Demonstrate ability to effectively develop a full range of written materials including press releases, byline articles, speeches, client correspondence and reports
  • Participate in the research, writing, and presentation of new business proposals
  • Take advantage of internal and external networking opportunities to enhance professional development and agency/office visibility
  • Develop an understanding of various research methods; coordinate internal and external resources in implementing research projects
  • Media monitoring, summarizing and analysis
  • Maintain ownership of billing procedures within the team (according to client) by managing account billing, invoices and job numbers
  • Provide strategic guidance to clients on an ongoing basis; anticipate and address clients’ needs
  • Troubleshoot clients problems as they arise; seek senior management input whenever appropriate
  • Ensure quality control on all external deliverables; attention to detail is a must

Qualifications

Any combination of education and experience providing the required skills and knowledge for successful performance would qualify. Typical qualifications would be equivalent to:

 

  • Bachelor’s degree in Communications, Public Relations, Journalism, English, Marketing or a related field
  • Two to four years of experience in public relations or a similar position in a non-agency setting (food space preferred)
  • Excellent writing and presentation skills
  • Ability to work in a fast-paced, deadline driven environment
  • Strong attention to detail
  • Ability to grasp complex business related subject matter of clients’ business
  • Familiar with social media platform and how to use it to drive brand awareness, engagement, and traffic to a website/social media pages, plus hands-on experience generating awareness through social media and online communities in relation to broader media mix
  • Ability to actively participate in the development of social media plans
  • Growing aptitude to translate trends, technologies and metrics into conversational English

About Ketchum

As a global public relations and communications agency with 90 plus years of experience, Ketchum builds brands and reputations for clients.  We start conversations, build communities and engage stakeholders—and have a lot of fun doing it.  We inspire and empower our people to think about products, companies, issues and challenges in a different way.   And we’re just crazy enough to think we can impact the world – and how it responds to ideas – through communication.

 

We believe great ideas shatter expectations, change thinking and build brands.  We call this break through, and it’s our mission to deliver it.  How?  Very simply—our people.  By listening, cultivating diverse perspectives and rewarding fearless creativity, we’ve developed a culture of break through.  

 

Interested?  We’ve got an opportunity for you.

 

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