• Managing Account Supervisor, Influencer Marketing

    ID
    2018-9554
    Category
    Digital
    Location
    US-NY-New York
    Position Type
    Full-Time Salary
  • Overview



    Ketchum’s New York office is looking to hire a Managing Account Supervisor, Influencer Marketing to add to their dynamic agency. We’re looking for someone who has a passion for marketing and communities and is always in-the-know about the best, most innovative influencer marketing programs.

     

    This is a tremendous opportunity to work on a high profile Spirits account, where your work is making a direct impact on our client’s success and helping achieve great results.

     

    Come work with a team that’s energized to deliver highly strategic, media savvy and results oriented work for their clients. Ketchum is an agency that’s committed to the development of its people, and we’ve created a culture where our people are energized to deliver highly creative, media-savvy and results-oriented work for clients. 

    About the Job

    • Oversee strategic planning, ideation and execution for influencer-marketing programs
    • Lead the influencer communication strategy and delivery of content through various media both online and offline influencers
    • Manage influencer outreach and community engagement initiatives at the local community level (nightlife, artist venues, music scene, etc.)
    • Develop and nurture relationships with influencers to build effective and more efficient campaigns
    • Through research and analysis, identify current consumer trends and evaluate areas for strategic opportunity within the influencer space
    • Establish KPIs and measure the impact of influencer-marketing programs
    • Provide strategic guidance to clients on an ongoing basis; anticipate and address clients’ needs
    • Troubleshoot clients problems as they arise; seek senior management input whenever appropriate
    • Motivate team members by promptly reviewing work and providing constructive feedback; encourage team to take advantage of training and development opportunities
    • Assist account team(s) in working effectively and in the best interest of client(s)
    • Strive to develop the best communication and presentation skills possible to effectively articulate ideas to clients, colleagues and others
    • Access agency’s network of resources to deliver greatest value to clients
    • Work with account team(s) to build incremental business
    • Communicate account status to agency management regularly
    • Participate in new business programming and presentations

    Qualifications

    • Bachelor’s degree in Marketing or a related field
    • 7+ years of experience in marketing, digital marketing and influencer marketing with a specific focus on marketing to men, including project management and two years of basic supervisory experience. 
    • Expertise in building communities and key relationships
    • Team player; organized, can prioritize
    • Self-starter and decisive yet knows when to approach senior staff when needed
    • Strong and persuasive presentation skills
    • Ability to develop strategic, well-thought out plans and oversee high quality design of all client deliverables and presentations 
    • Always thinking about the bigger picture, what more can Ketchum offer
    • Experience counseling senior level clients
    • Demonstrate advanced understanding of emerging channels like social media, video, and content partnerships in relation to media mix
    • Experience working in interagency teams with multiple marketing partners
    • Ability to quickly become knowledgeable of Ketchum’s proprietary tools and develop clear understanding of how to apply tools and technology to client work
    • Successful track record of helping to build and present concepts/programs for clients and effectively executing programs
    • Ability to spot digital trends and insights and share with teams in order to mobilize develop and motivate

    IND13

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    About Ketchum

    As a global public relations and communications agency with 90 plus years of experience, Ketchum builds brands and reputations for clients.  We start conversations, build communities and engage stakeholders—and have a lot of fun doing it.  We inspire and empower our people to think about products, companies, issues and challenges in a different way.   And we’re just crazy enough to think we can impact the world – and how it responds to ideas – through communication.

     

    We believe great ideas shatter expectations, change thinking and build brands.  We call this break through, and it’s our mission to deliver it.  How?  Very simply—our people.  By listening, cultivating diverse perspectives and rewarding fearless creativity, we’ve developed a culture of break through.  

    What we offer

    • Robust benefits program 
    • Generous time off policies 
    • Retirement program with company match 
    • Workplace flexibility 
    • Business casual dress code 
    • Workplace and off-site social gatherings 
    • Yoga @ work 
    • Professional learning and development opportunities 
    • Tuition reimbursement 
    • Paid maternity/paternity leave 
    • Transit benefits

    Interested?  We’ve got an opportunity for you.

     

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