Ketchum

  • Senior Digital Strategist

    ID
    2018-9575
    Category
    Digital
    Location
    US-IL-Chicago
    Position Type
    Full-Time Salary
  • Overview

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    We're looking for an Senior Digital Strategist. The responsibilities and qualifications for this job may sound familiar, but the person we’re looking for is actually unique. That’s because Ketchum is different. Here, everyone is creative. Everyone is on the lookout for bold and innovative solutions. And everyone is encouraged to be a risk taker. We don’t believe in settling for the tried and true. At Ketchum, we always reach for the untried and true. If all that sounds appealing to you, you probably belong at Ketchum.

    About the Job

    • Own the development and execution of public relations campaigns with a digital emphasis for clients
    • Manage projects and develop strategic creative solutions for clients
    • Understand print and broadcast media and where social media intersects and translate trends, technologies and metrics into conversational English
    • Be flexible as a hands-on team player adding value, creating strategies, programs and instructional guidance
    • Focus on a common goal, working with multiple teams with different core capabilities, and provide clear creative conceptual direction and motivate and inspire client, account, and creative teams
    • Support Digital leadership and account teams to infuse existing work and initiate new and innovative digital and social work on time & on budget
    • Demonstrate professional experience in emerging media, with an understanding of how to apply tools and technology to client work
    • Find opportunities to educate internal peers and external clients of digital PR/Social media trends to drive business
    • Be a strong writer, oral presenter, and counselor; ensure communication within cross-functional teams
    • Assist in identifying and building new service offerings in relation to digital & social media
    • Seek opportunities to prospect for new business; build and present concepts/programs for business opportunities
    • Network, and be resourceful, flexible, self-starting and show a willingness to take initiative
    • Identify approaches to fostering relationships with online influencers

     

    Qualifications

    • 6 + years digital interactive experience
    • Recognized expertise in developing strategic creative solutions for clients
    • Ability to provide clear creative conceptual direction and to motivate cross functional teams
    • Strong personal and professional experience in emerging media content, technologies + services and online community engagement
    • Experience developing and implementing strategies and tactical programs to influence audiences across platforms
    • Relationships with mobile vendors, telecom, and developers preferred
    • An understanding of integrated marketing and traditional public relations
    • Ability to translate trends, technologies and metrics into conversational English
    • Experience with client counsel and relationship management
    • Ability to develop strategic recommendations and program tactics for clients
    • Ability to build presentations for clients and new business opportunities
    • Strong project management, writing and editing skills
    • The ability to focus on a common goal to successfully work with multiple teams with different core capabilities (i.e., design, video, PR, social media, etc.)
    • Current knowledge on technology developments in the digital, social, and mobile space and ability to leverage that knowledge to guide clients
    • Understanding of standard approaches to data analytics, ads implementation, application development and platform integration 

     

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    About Ketchum

    As a global public relations and communications agency with 90 plus years of experience, Ketchum builds brands and reputations for clients.  We start conversations, build communities and engage stakeholders—and have a lot of fun doing it.  We inspire and empower our people to think about products, companies, issues and challenges in a different way.   And we’re just crazy enough to think we can impact the world – and how it responds to ideas – through communication.

     

    We believe great ideas shatter expectations, change thinking and build brands.  We call this break through, and it’s our mission to deliver it.  How?  Very simply—our people.  By listening, cultivating diverse perspectives and rewarding fearless creativity, we’ve developed a culture of break through.  

    What we offer

    • Robust benefits program 
    • Generous time off policies 
    • Retirement program with company match 
    • Workplace flexibility 
    • Business casual dress code 
    • Workplace and off-site social gatherings 
    • Yoga @ work 
    • Professional learning and development opportunities 
    • Tuition reimbursement 
    • Paid maternity/paternity leave 
    • Transit benefits

    Interested?  We’ve got an opportunity for you.

     

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